Socio-Cognitive Theory: A Review and Assessment
Abstract:
The Socio-cognitive theory (SCT) is a comprehensive learning model of the social and learning behaviour necessary for individuals to learn. The SCT is grounded in a definition of learning through the cognitive process in a social context. In this theory, three components are necessary for any learning response to take place: three components: personal factors, behavioural and environmental. The SCT of the firm suggests that cognitive relations allow the organisation to operate in a complex and dynamic environment. SCT is an important yet controversial theory. SCT is useful for describing learning behaviour.
This paper reviews SCT and its key concepts, its contributions to organisation studies and knowledge management and the extant empirical work and develops testable propositions. The primary purpose of this paper is to stimulate a discussion about a research agenda and future research for integrating the interdisciplinary of SCT. Building on these insights, the paper offers new ways for the evolution and impact in the management field. The work required in this area will include developing and evolving the existing body of scientific theory of socio-cognitive to help stakeholders extract actionable knowledge in new ways.
Keywords: Socio-cognitive, Socio-cognitive theory, Cognitive, Mental Modes, Reflective Asymmetry.
Keywords: Socio-cognitive, Socio-cognitive theory, Cognitive, Mental Modes, Reflective Asymmetry.
Reihlen & Ringberg (2013) have called for the need for the firm’s Socio-Cognitive theory (SCT), which would more accurately describe workers’ behaviour by focusing on the cognitive social relationships. This theory would explain the learning-intensive activity of the firm behaviour by integrating cognitive performance, reflectivity and learning. Such a theory would replace the over-dominant theory of Resource-Based Theory (RBT) (Grant, 1991; Mahoney & Pandian, 1992; Schulze, 1992; Mosakowski, 1993; Peteraf, 1993; Wernerfelt, 1995; Barney, 1996; Conner & Prahalad, 1996; Eisenhardt & Schoonhoven, 1996; Ramsay, 2001; Wright, 2001b; Coates & McDermott, 2002; Leask & Parnell, 2005; Kristandl & Bontis, 2007) and Knowledge-Based Theory (KBT) (Grant & Baden-Fuller, 1995; Grant, 1996; Spender, 1998; Sveiby, 2001; Spender, 2003; Nickerson & Zenger, 2004; Reihlen & Ringberg, 2013) of the firm. Both these theories use transaction cost of economics, contract theory, and resource-based, i.e. organisations act as agents for movement and control of such resources. Reihlen & Ringberg (2013) have suggested that SCT might be appropriate, as existing theories (RBT and KBT) do not meet the requirements as it is limited to the perspective of the theory of the firm (Reihlen & Ringberg, 2013; Nonaka et al., 2014). This paper will review, critique, assess, and suggest steps toward creating the firm’s SCT based on cognitive concepts.
The paper is organised around four key questions relevant to the following research areas: organisation studies and social learning research. The paper commences with the simple question, what is socio-cognitive by presenting the history and current status of socio-cognitive as a theory of the firm. The second question is, what does SCT contribute to organisation studies? The third question is, Is SCT empirically valid? The power of the empirical research on SCT to explain social learning within an organisation context is important to assess, particularly in light of the criticism that SCT is limited. The final fourth question is, What topics and contexts are fruitful for organisation and management researchers who use SCT? To identify how valuable SCT can be to management and organisation, scholars will be required to understand the situations in which socio-cognitive perspective can provide theoretical leverage. Subsequently, the paper will put forward directions for future research for scholars to use SCT and concepts in new ways to develop the field.
2. Background
2.1. Origins and History of Socio-Cognitive Theory
At its roots, SCT is consistent with the classic works of Shannon (1948) on the nature of communication and the behaviour of communication. Early works can further be associated with communication theory’s origins, which developed and built on the early 1920s - information theory. Specifically, the SCT is directed at the ambiguous nature of learning, in which stakeholders are influenced by behaviourism and learning principles from observational learning in a natural setting (Bozack, 2011). The first is that a problem arises, and a stakeholder has the desire or goal to assist with the outcome of the action. Because the unit of analysis is learning, the theory focuses on determining the stakeholders (environment, behaviour and personal factors.
2.2. What is Socio-Cognitive?
Socio-cognitive is fundamentally concerned with social influence and posits that learning occurs in a social context. For example, Bandura’s (1960) seminal work on social learning demonstrated how is engaged by behaviour by taking into account a person’s experience, specifically focusing on initiating behaviour. Socio-cognitive entails integrating properties of social, cognitive functions and interaction models.
2.3. What is Socio-Cognitive Theory?
2.3.1 The Fundamentals of Bandura’s Contribution.
Bandura (1986) most clearly suggested reflective analysis as a concept was required as this impacted the way agents could learn and whom the learning outcome impacts. Bandura’s reflective learning provided a way for individuals to strategically reflect and assess learning via cognitive identification comprised of three main areas: (a) environment, (b) behaviour, and (c) attitude. Specifically, Bandura (1986) suggested that individuals should identify their learning through the notion of reflectivity. Earlier works (e.g. Millard and Dollard, 1941) created a boundary on learning obligation to external agents. Bandura (1941) also suggested that agents do a learning analysis as part of the cognitive process where individuals look for a fit between the environment and behaviour.
2.3.2 The Value of Socio-Cognitive
Miller and Dollar (1941) and Sears (1941) suggested that the role and value of socio-cognitive are an inherent part of building learning. The value of reflective learning has been ignored or insufficiently addressed in RBT and KBT (Khaire, 2013; Reihlen & Ringberg, 2013; Seckler & Reihlen, 2013; Wrona et al., 2013; Nonaka et al., 2014). In place of clearly identifying learning, an end criterion of cognitive has been inserted. He argues that reflective learning is a driving behaviour in terms of utility maximisation, which is suggested to offer a step towards discovering new ways of learning.
Constructive researchers have focused on identifying knowledge flows as situations in which the stakeholder is likely to have conflict goals towards the benefit of an organisation (Davidson, 2002). As such, individuals’ limited cognitive behaviour is quantitative, mainly by the need to see performance-related results. From a theoretical perspective, the constructivist stream has been most concerned with exploiting mechanisms and instruments for organisational outcomes that solve the organisation’s competitive prospects and problems (Stajkovic & Luthans, 1997; Chiu et al., 2006; Lin & Huang, 2008; Hmieleski & Baron, 2009). A constructive socio-cognitive contains a more formal characteristic involving the specification of assumptions and deduction.
Positivist researchers are concerned with a general theory of positivist relationships and links, a theory that can be applied to knowledge workers or other socio-cognitive relationships. In comparison with the positivist stream, positivism is abstract and qualitative, which involves careful specification of knowledge workers and behavioural themes. The focus of positivist socio-cognitive literature is on determining the relationships and reflective learning, behaviour versus outcome, between stakeholders (Liao et al., 2010; Lin & Huang, 2010; Tsai & Cheng, 2010; Wei et al., 2010; Emich, 2011; Maden et al., 2013).
1. Limited and inadequate explanation of the process;
Personal
factors. Personal factor is a necessary
characteristic of the environment. It represents the characteristics of an
individual or organisation’s ability to process information or knowledge that occurred
in the environmental space. Processing such information can be positive or
negative, and a decision must be made for the type of action to be taken. SCT
focuses primarily on the ability to learn to convey an outcome related to
performance attributes. With that said, some scholars have examined the actions
taken by stakeholders in an educational setting. For instance, improving
education learning is generally considered a positive environment because of
the costs associated with obtaining certification, and this may issue a positive
return on career stability. SCT focuses mainly on the learning actions of the
individual, and this is the ability to observe environmental factors.
There is a lack of illustration of this research
in this literature. Subsequently, several authors have expressed the lack and
need for this (Sack
et al., 2006; Davis & Hufnagel, 2007; Khaire, 2013; Reihlen & Ringberg,
2013; Seckler & Reihlen, 2013; Wrona et al., 2013). One
particular of relevance from an SCT perspective is the representation of
reflective learning. Also, when the situation is reflected, it will provide
richer information and is more likely to engage stakeholder behaviours
inconsistent with their interests and viewpoints. The second contribution of SCT
is its ability to have a higher risk in reflecting implications. In management research, organisations are assumed to operate in a competitive
environment and have uncertain futures, hence the need for strategists to
envision and lead the organisation.
There are few substantive contributions to understanding the cognitive and social relations that occur among teams and individuals in a dynamic and complex environment (Reihlen & Ringberg, 2013; Seckler & Reihlen, 2013; Wrona et al., 2013). Further research can be paired in management, biology, anthropology and economics to formulate a complete picture of the insights gained about the constructs, processes and relationships of SCT. Bandura’s (1986) work on cognitive learning does not constitute all of what may be considered in the SCT. However, the theory contains a foundation. The SCT requires further theoretical development to support and improve the criticisms.
As the previous section shows, current SCT research is comprised of learning. Reihlen & Ringberg (2013) and others have criticised SCT for being excessively narrow and having few testable implications. Furthermore, it is suggested that research be adapted and explored in new areas such as management. Thus, the recommendation is to expand to a complex range of contexts to enable a richer representation in management and organisation studies. In specific, two areas are particularly appropriate. One is to apply the socio-cognitive process to organisation research topics related to utilising knowledge in complex situations. Examples of such topics are management (Seckler & Reihlen, 2013; Wrona et al., 2013). SCT may contribute to the overall framework where various stakeholders are involved in a situation.
In summary of the review and assessment above:
· Explore SCT in organisation settings in which the theory could have greater relevance;
A paper by Reihlen & Ringberg (2013); and Nonaka et al., (2014) have
emphasised the need for theory, respectively. Similarly, existing studies (Seckler & Reihlen, 2013; Wrona et al., 2013) are
requesting for incorporation of SCT within organisation and management studies. The final recommendation
summary is that management and organisational researchers should look beyond
the RBT, KBT and ST in the management literature.
The advantages of RBT, KBT
and ST have been carefully developed from the assumptions and propositions for
the organisation. However, much of the literature on these theories has already
accomplished many theory-building. For the development of management and
organisation research, there is now a timely need to build a theory on the
socio-cognitive process. In the existing theory (RBT, KBT and ST), scholars
have too heavily relied upon restrictive narrow perspectives such as strategies
to drive effectiveness and efficiency. Therefore, it is more beneficial to treat
socio-cognitive processes in the management literature.
The paper has suggested that SCT may provide an alternative to the firm’s traditional resource-based and knowledge-based theory to understand the firm’s socio-cognitive behaviour. Traditionally, the resource-based and knowledge-based theory does not effectively describe the cognitive learning behaviour of agents, and SCT provides an additional means to fill in these gaps by looking at the process and content of the agents’ relationships. In addition, it has been criticised.
While the SCT has received significant attention
in the psychology literature, no specific theory in the theory of the firm has been
identified which explains the cognitive and social relationships of learning
between the individual (agents) and firm. Using the logic of the reflective
analysis in the SCT to explain learning may provide the necessary theoretical
basis for current learning formulations in a firm context. Such an approach may
support the process and issues raised in the assessment and review. In
addition, the cognitive approach based on the underpinning of learning would be
a dimension. The absence of an SCT basis within knowledge management has been of
recent criticism and problem, and the inclusion of the SCT dimension would
resolve this.
The review and assessment also addressed the criticisms presented to help the socio-cognitive shift towards an agent and organisation analysis. Acknowledging the cognitive and the socio-relations may contribute and be an essential step towards evolving the firm’s theory and SCT.
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